• Digital Marketing Specialist
  • Frankfurt Germany
     -

    Role
    We’re is looking for highly talented professionals to join our Marketing Team. If you’re passionate about digital marketing, have a creative mind & know how to reach & engage an audience on a human level, we’d love to talk to you.
     
    Profile & Experience
    • 2-3 years of work experience as a digital specialist responsible for lower-funnel tactics to drive acquisition
    • Customer-focused and service-oriented
    • Campaign creatives: design, content, best practices for optimal conversion rate
    • Social Media advertising knowledge: ads creation, ads optimization, data-centric marketing campaigns
    • Knowledge of Google Analytics, Pixel Tracking & Google Tag Manager
    • Knowledge about DMP, attribution and retargeting optimization 
     
    Responsibilities
    • Translating customer needs & goals into actions. Setting up measurable KPIs and designing long and short term marketing plans to ensure the best possible ROI;
    • Coordinate the creation of multiple digital campaigns (design, messaging, targeting, budgeting, A/B testing, etc);
    • Monitor and maintain the effectiveness of the ongoing campaigns- provide on the spot optimizations and advice for better outcomes;
    • Provide support on all things advertising, have a strong understanding of how the advertising platform works;
    • Market research to identify new opportunities, provide benchmark marketing data, and best practice examples;
    • Helps CSM interpret client data & identifies future opportunities.
       
    Benefits
    • Competitive compensation
    • Working in a fast-growing start-up with global plans
    • Great opportunities for professional growth and career
    • Flexible working schedule
    • Cool team, central office & other perks
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